Prices of Gold Rolex Models Increased Again
As soon as you read the heading of this article, the first question that popped up in your head would definitely have been “Why the Increase?” and that too just a few months after their previous price hike. The Swiss watchmaker was left with no choice and was forced to increase the prices amid gold rates touching an all-time high. Basically, with the cost of materials going up, the company had to cover it up by increasing the retail prices of these watches.
How does it affect you?
The price change can affect you in a multiple ways. These are as follows:
- If you are on a waitlist for a gold model at your local AD, expect to pay a higher price than you would have paid last month.
- Own one of the gold models already? Then, its a good news for you as the price hike in retail stores also means that the price will shoot up in the secondary market. So, whenever you decide to sell your watch, expect to get greater returns.
Also Read: Rolex Increases Retail Prices on All Models in 2024
Models Affected by the Price Change
As mentioned above, this price hike was only targeted at gold watches. The price hike has been done on purpose as the gold prices are shooting up. Here’s a table showcasing the price differences of the models that were affected.
| Model | Retail Price in January 2024 | Retail Price in June 2024 |
|---|---|---|
| Submariner Two Tone | AED 64,300 | AED 66,400 |
| Submariner White Gold | AED 171,400 | AED 178,100 |
| Sea Dweller Two-Tone | AED 74,300 | AED 76,800 |
| GMT Master II White Gold Meteorite | AED 175,150 | AED 181,950 |
| GMT Master II Rootbeer Two Tone | AED 66,800 | AED 68,900 |
| Yacht-Master Rose Gold 40mm | AED 118,000 | AED 122,600 |
| Daytona Yellow Gold Oysterflex | AED 125,200 | AED 130,200 |
| Day-Date 40 Yellow Gold | AED 157,500 | AED 163,800 |
| Day-Date 40 Rose Gold | AED 169,700 | AED 176,400 |
As it can be seen in the table above, the prices of popular gold Rolex watches in Dubai have been increased by 3-4% at retail stores. This will impact the people who are already queued up at their local ADs to buy one of these pieces. It will also adversely affect people looking to buy these watches from the secondary market as the prices will start increasing in the grey market as well.
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With Prices Hiked, Should You Buy or Wait?
If we take a look at historical charts, it is evident that over the course of the past many years, the gold prices have only gone up. They do tend to fluctuate a bit but they will keep rising as the demand for the commodity increases. The same has been seen with watches. The watch market has stabilized a lot and from here the prices have started going up slowly. So, yes you should buy if you can right now.
Investing in watches and gold can only prove fruitful in the long run.
